5 Easy Steps to Start Using Pinterest to Grow Your Business
We’re all familiar with social media’s All-Stars: Facebook, Twitter, LinkedIn, and YouTube. However, there’s a fifth player that’s long been waiting to join the Financial All-Star Social Team, and that player is Pinterest. Pinterest is a way to organize and share content-related images from all over the web. If someone likes what you’ve pinned, they will re-pin it themselves, but it will always be attached to your company’s profile as it gets passed along. Talk about brand exposure!
Ok, I know what you’re thinking: “a scrapbooking site for financial services?” Well, yes. While Pinterest is generally known to cater towards woman looking to scout out recipes and crafts, this is a good thing! It’s estimated that by 2019, females will make up 2/3 of America’s wealthy population. Pinterest presents an excellent opportunity to collaborate with these potential clients on a very personal, and viral level. So far this year, Pinterest has been the third most used social network in the U.S. If this isn’t enough of a reason enough to consider adding Pinterest to your social media plan, here are some more facts that might change your mind:
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