Every business has different needs. By taking advantage of Amy’s consultation services and on-site field training, your company can learn valuable social media tools that relate directly to your business. She ensures that every individual has a solid knowledge and understanding of not only social media, but of the strategies and compliance necessary to drive it to success. Amy coaches many different types of field training sessions:

Social Selling for the Field

This program includes four, 90 minute remotely delivered training sessions.  These sessions will be based upon the following agendas, with time allotted for question and answer in each:

Strategy

– Overview of social media usage
– Finding your target market
– Identifying Goals and Key Action Items
– Figurehead Training

> Importance of having an individual presence
> Opportunities to have that presence

LinkedIn

– Overview, basic usage
– Profile vs company page
– Tactics: (what to post, when to post)

> Groups
> Companies
> Advanced Searches
> LinkedIn Answers

– Industry Best practices
– Creating an optimized profile

Facebook

– Overview, basic usage
– Personal profile vs Business Page
– How to setup an account
– Tactics: (what to post, when to post)
– Industry Best practices

Twitter

– Overview, basic usage
– How to setup an account
– Tactics: (what to post, when to post)
– Listening

> Utilizing lists
> Hashtags & Trending topics

– Industry Best Practices

University Training & Coaching

This program will give the Agents unlimited access to our Moore Communications Group University.  This online training program will walk them through a breakdown of the technical aspects of each platform and the insight needed to manage those platforms.  This coursework will be complimented by monthly coaching calls between the Agents in the program and an FSM  Social Media Strategist to answer any questions as well as supply additional tactical and strategic information custom to their needs.

Our online Moore Communications Group University includes:

– 10 In-depth training courses of the leading social media platforms
– A resource library of on-screen how to demo videos
– Social media cheat sheets
– Social media policy templates
– Moore Communications Group compliance guide
– Social media background templates
– Social Media Trends E-Newsletter
– Exclusive access to Social Advisor Club Facebook group
– Social Media Briefcase (comprehensive list of tools to enhance your social media efforts).
– Certification (puts your social media expertise to the test with quizzes and official FSMU certification)

This specific program will include:

– One year of whitelabled licensing of FSMU videos (to be hosted and tracked on a TAS monitored website).

– Four monthly coaching calls (30 minutes) between our team and the Agents (to be repeated three times throughout the year in four month long class cycles).

– One 45 minute introductory strategy webinar to be recorded and repeated to drive enrollment in program (additional live webinars, if necessary, will be billed at $500 each).